Privacy Policy
Last updated: February 28, 2026
This Privacy Policy describes how West 52 BBQ (“we,” “us,” or “our”) collects, uses, and discloses information when you visit our website at https://west52bbq.com, submit a catering inquiry, or otherwise interact with our services.
Definitions
- Company refers to West 52 BBQ, 805 W Jefferson St, Shorewood, IL 60404.
- Website refers to https://west52bbq.com.
- Service refers to the Website and food/catering services offered by the Company.
- Personal Data is any information that relates to an identified or identifiable individual.
- Usage Data refers to data collected automatically when you use the Website.
- You means the individual accessing or using the Service.
Information We Collect
Personal Data
When you interact with our Website, we may collect:
- Name, email address, and phone number (via contact or catering inquiry forms)
- Event details submitted through catering request forms
- Usage Data (IP address, browser type, pages visited, time on site)
We do not collect medical or health information of any kind.
Payment Information
Online orders are processed through Square. We do not store, transmit, or have access to your credit card numbers or payment credentials. All payment data is handled directly by Square in accordance with their Privacy Policy.
Tracking Technologies and Cookies
We use cookies and similar tracking technologies on our Website. These include:
- Session Cookies — Deleted when you close your browser. Used for basic site functionality.
- Persistent Cookies — Remain on your device across sessions. Used for analytics and advertising attribution.
- Analytics Cookies — Administered by third parties (Google Analytics 4, PostHog) to help us understand how visitors use the site and improve our service.
- Advertising Cookies — Used to measure the effectiveness of our ad campaigns (Meta Pixel, Google Ads).
You can instruct your browser to refuse all cookies or to alert you when cookies are being sent. Some features of the Website may not function properly without cookies.
Server-Side Conversion Tracking
When you submit a contact or catering form, conversion data may be sent from our server to the following platforms to measure advertising effectiveness:
- Meta (Facebook/Instagram) — via the Conversions API
- Google Analytics 4 — via the Measurement Protocol
- PostHog — for product analytics
Hashed data: Your email and phone number are cryptographically hashed (SHA-256) before transmission to advertising platforms. This is a one-way process — platforms can match conversions to ad clicks without receiving your raw personal data. Under FTC guidelines, hashed data is still considered personal data.
Global Privacy Control (GPC): We honor the GPC signal. If your browser sends a Sec-GPC: 1 header, we will not send your data to advertising platforms (Meta, Google). PostHog analytics respects your analytics consent preferences separately.
How We Use Your Information
- To respond to contact and catering inquiry submissions
- To process online food orders via Square
- To analyze website traffic and improve the user experience
- To measure the effectiveness of advertising campaigns
- To comply with legal obligations
We do not sell your personal information to third parties.
Data Retention
We retain personal data submitted through forms for as long as reasonably necessary to respond to your inquiry and for general business record-keeping. Usage data collected by analytics platforms is subject to those platforms’ own retention policies.
Your Privacy Rights (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Right to Know — Request information about the categories and specific pieces of personal data we have collected about you.
- Right to Delete — Request deletion of personal data we have collected.
- Right to Opt-Out — Opt out of the sale of personal data. We do not sell personal data.
- Right to Non-Discrimination — We will not discriminate against you for exercising your CCPA rights.
To exercise any of these rights, contact us at the information below. We will respond within 45 days.
Children’s Privacy
Our Website is not directed at children under the age of 13. We do not knowingly collect personal data from anyone under 13. If you believe a child has provided us personal data, please contact us and we will delete it promptly.
Links to Other Websites
Our Website may contain links to third-party sites. We have no control over and assume no responsibility for the content or privacy practices of those sites.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes are effective when posted on this page. The “Last updated” date at the top reflects the most recent revision.
Contact Us
If you have questions about this Privacy Policy:
- By phone: (779) 702-9004
- By mail: West 52 BBQ, 805 W Jefferson St, Shorewood, IL 60404